// Founded 2022 Β· UK-based Β· Global ambition

Building the Infrastructure
Behind Automotive Commerce

Autofixa was founded by domain experts who saw automotive
e-commerce failing at scale β€” and decided to build the platform the industry had been missing for years.
Our Mission

Build the engine behind high-performing automotive e-commerce.

Autofixa Engine combines every module, GT, Assist, Match, Commerce, Connect, and Services β€” into a single managed solution. For sellers, brands, and OEMs who want to run their entire automotive e-commerce operation through one system.

Leadership

Domain experts building the infrastructure behind automotive commerce

Radoslav Chernaev

CEO

Laurence Guy

Co-Founder and CSO

Zornitsa Dobreva

Head of Services

Adam Catterall

Senior Business Development Manager
History

Four years of building the automotive
e-commerce OS

2022 2023 2024 2025 2026

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

Launch of Autofixa

Introduction of Autofixa E-Commerce & Marketplace Solutions β€” services-first, building industry expertise.

Major Marketplace Partnerships

Strategic partnerships with BigCommerce & Barclays. First eBay-Autofixa Live event. Launch of Jaguar Land Rover stores on eBay UK.

Platform & Brand Expansion

Partnership with TecAlliance. Relaunch of Toyota, Lexus, Renault & Dacia stores. 2nd Autofixa Live event.

// Now powering Toyota, Jaguar, Land Rover & more

Join us in building the
next chapter

We're growing fast and looking for automotive sellers, brands, and investors
who want to be part of what comes next.